Indiana's Women's Sports Scene Thriving: Former Fever CEO Allison Barber Talks Future of the Marvella Project

Indianapolis, IN – The Indiana Fever's recent success and the upcoming launch of the Marvella highlight a burgeoning women's sports scene in the Hoosier State. Allison Barber, former Fever CEO and now chair of the Marvella Foundation, discussed these developments in a recent interview with Nate Spiegel on the “GET IN” podcast.

Barber emphasized the positive impact of Caitlin Clark's presence on the Fever, noting the increased fan engagement and merchandise sales. She also expressed excitement for the Indy Ignite, a new professional volleyball team joining the city.

The Marvella Project, a groundbreaking initiative aimed at empowering girls and women through sports, is a key focus of Barber's new endeavors. The project will feature a state-ofthe-art facility offering various sports, fitness training, and leadership development programs. Barber highlighted the project's potential to inspire and nurture young female athletes, citing research that demonstrates the positive career outcomes for women involved in sports.

"The Marvella Project is a unique opportunity to provide girls with a comprehensive platform to develop their athletic skills, leadership abilities, and overall well-being," Barber stated. "We believe that by investing in these young women, we are investing in the future of our communities."

As Indiana continues to embrace women's sports, the Marvella Project and the growing number of professional teams oPer exciting opportunities for female athletes and fans alike.

Listen to the full podcast here: https://getindiana.com/podcast/the-caitlin-clark-effect